Vuur & Rook, a household name among BBQ and smoking enthusiasts in Europe

They wanted to share their passion even better with modern technology. The ambition: a completely renewed, powerful webshop without losing the familiar atmosphere and functionality. At the same time, it was crucial that all existing data, the design and administrative workflows were transferred properly.

Seamless data migration

Syncer ensured a complete and reliable transfer of all data to Shopify. Products, customer information and historical orders were carefully and professionally migrated, so that Vuur & Rook did not lose anything and could continue selling right away.

A familiar design, completely rebuilt

With attention to style and experience, the existing Lightspeed design was carefully transferred to Shopify through the Syncer design service. The result is a new webshop that feels familiar to existing customers but operates on a much more powerful platform.

Shopify backoffice fully customized

From the technical migration, Vuur & Rook moved into a Shopify environment with a Shopify connection in which the entire backoffice was set up. This gave the team a user-friendly management system, fully tailored to their daily processes and the dynamics of their business.

The result

Thanks to this migration Vuur & Rook now has a modern, robust Shopify webshop that reflects the brand’s rich experience. The familiar design and full data integrity make the transition seamless, while the new backend provides room for growth, efficiency and further optimization.